VOC (Voice of Customer) Strategy

VOC (Voice of Customer) Strategy

In today's competitive environment, organizations improve their technologies and processes to carry their customers' experience to a higher level and get ahead in the competition.
 
The Voice of the Customer includes studies to gain an in-depth understanding of customer experiences regarding the products used and services received.
 
At UNIQ, we analyze the feedback from all points of contact using technological applications. We offer alternatives and solutions in compliance with corporate strategies in areas that need improvement.

Our main goals are:

  • Analyzing the information collected from all channels of communication with customers to understand what the customer is saying fully,
  • Managing detailed analysis processes,
  • Ensuring that company strategies are adapted according to the analysis outputs,
  • Suggesting corrective and improving alternative actions and supporting their implementation.

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